PLEASE CORRECT ME IF I'M WRONG WITH ANY OF THIS.
Hey guys. It's been a while, hasn't it?
Anyway, Onto the main topic:
Today, while browsing the internet, I found this article on TSSZ. This states that Sega has a good chunk of the video game market in Japan (around 20.9%), beating out Nintendo (which has around 14.8%).
What does this mean? It means that Sega has nice chunk of power in the Japanese video game market, and that the Sega name is still well liked in Japan.
Since Sega Is still Profitable in Japan, I bet your thinking that Sega has the potential market to create a new console, right?
In Japan? Maybe.
In International Markets? No.
You see, Currently, In markets outside of Japan, The Sega name is, Lets say, less than profitable. I don't know the exact numbers, but I know for a fact that Sega games are actually declining in Foreign Markets.
I would guess that if Sega/Sammy/whomever was thinking about developing a new console, they halted their plans because of the poor sales in International markets.
HOWEVER!
Sega has the potential to become profitable internationally again.
In my opinion, there are 2 reasons that Sega isn't well liked in countries outside of japan:
1. Poor Quality of recent titles (i.e Golden Axe Beast Rider)
2. General Bad reputation
These problems, however, are already being resolved due to the announcement of good looking recent games (Sonic Generations, Renegade Ops, HotD Overkill Extended, etc.).
If Sega can keep this pace up, they could very well improve their standings in the international game markets.
Now, If Sega/Sammy/Whomever Maintains their strong standing in the Japanese Market, and regain the trust of international markets, The Sky's the limit. ♥